35986841_10216840653711318_1105697261150535680_n

Strategic marketing management /

Soundaian , s

Strategic marketing management / S . Soundaian - 2nd ed. - Triplicane (India) : MJP Publishers 2024 - xxxiii, 343, p. : ill. ; 27 cm.

Includes bibliographical references and index.

2002116444


Marketing--Management.
Strategic planning.

HF5415.13 / .A523 2004

658.802