35986841_10216840653711318_1105697261150535680_n

Communicating globally : (Record no. 1902)

MARC details
000 -LEADER
fixed length control field 01262cam a22003374a 4500
001 - CONTROL NUMBER
control field 11768137
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20170219084219.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 990728s2000 ilua b 001 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 99043187
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0844225223
035 ## - SYSTEM CONTROL NUMBER
System control number (DLC) 99043187
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Transcribing agency DLC
Modifying agency DLC
042 ## - AUTHENTICATION CODE
Authentication code pcc
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF1416
Item number .S35 2000
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.848
Edition number 21
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Schultz, Don E.
245 10 - TITLE STATEMENT
Title Communicating globally :
Remainder of title an integrated marketing approach /
Statement of responsibility, etc Don E. Schultz, Philip J. Kitchen.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Lincolnwood, Chicago, Ill. :
Name of publisher, distributor, etc NTC Business Books,
Date of publication, distribution, etc c2000.
300 ## - PHYSICAL DESCRIPTION
Extent 280 p. :
Other physical details ill. ;
Dimensions 24 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references (p. 267-273) and index.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Export marketing.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Export marketing
General subdivision Management.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Communication, International.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Export marketing
Form subdivision Case studies.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Kitchen, Philip J.
856 42 - ELECTRONIC LOCATION AND ACCESS
Materials specified Publisher description
Uniform Resource Identifier <a href="http://www.loc.gov/catdir/description/mh041/99043187.html">http://www.loc.gov/catdir/description/mh041/99043187.html</a>
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a 7
b cbc
c orignew
d 1
e ocip
f 19
g y-gencatlg
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
    Dewey Decimal Classification     Centeral Library Centeral Library First floor - Management 16.11.2016   658.8 S.D.C 2000 2293-1 16.11.2016 16.11.2016 Books