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Consumer behavior : (Record no. 2120)

MARC details
000 -LEADER
fixed length control field 01231cam a2200337 a 4500
001 - CONTROL NUMBER
control field 17064687
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20170203112043.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 111201s2013 nyua b 001 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 2011049525
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780073530048 (alk. paper)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0073530042 (alk. paper)
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Transcribing agency DLC
Modifying agency DLC
042 ## - AUTHENTICATION CODE
Authentication code pcc
043 ## - GEOGRAPHIC AREA CODE
Geographic area code n-us---
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415.33.U6
Item number H38 2013
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.83420973
Edition number 23
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Hawkins, Del I.
245 10 - TITLE STATEMENT
Title Consumer behavior :
Remainder of title building marketing strategy /
Statement of responsibility, etc Del I. Hawkins, David L. Mothersbaugh.
250 ## - EDITION STATEMENT
Edition statement 12th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc New York :
Name of publisher, distributor, etc McGraw-Hill Irwin,
Date of publication, distribution, etc c2013.
300 ## - PHYSICAL DESCRIPTION
Extent xxvii, 772 p. :
Other physical details col. ill. ;
Dimensions 27 cm
Accompanying material 1 CD-ROM (4 3/4 in.)
500 ## - GENERAL NOTE
Institution to which field applies DLC
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references and index.
650 00 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Consumer behavior
Geographic subdivision United States.
650 00 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Market surveys
Geographic subdivision United States.
650 00 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Consumer behavior
Geographic subdivision United States
Form subdivision Case studies.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Mothersbaugh, David L.
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a 7
b cbc
c orignew
d 1
e ecip
f 20
g y-gencatlg
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Total Checkouts Total Renewals Full call number Barcode Date last seen Date last borrowed Price effective from Koha item type Checked out Public note
    Dewey Decimal Classification     Centeral Library Centeral Library First floor - Management 16.11.2016 1 1 658.834 H.D.C 2013 19936 19.02.2018 25.10.2017 16.11.2016 Books    
    Dewey Decimal Classification     Centeral Library Centeral Library First floor - Management 17.12.2016     658.834 H.D.C 2013 19937 17.12.2016   17.12.2016 Books    
    Dewey Decimal Classification     Centeral Library Centeral Library First floor - Management 17.12.2016     658.834 H.D.C 2013 19938 17.12.2016   17.12.2016 Books    
    Dewey Decimal Classification     Centeral Library Centeral Library First floor - Management 17.12.2016     658.834 H.D.C 2013 22475 17.12.2016   17.12.2016 Books    
    Dewey Decimal Classification     Centeral Library Centeral Library First floor - Management 17.12.2016 1 1 658.834 H.D.C 2013 22476 12.10.2024 12.10.2024 17.12.2016 Books 09.11.2024  
    Dewey Decimal Classification     Centeral Library Centeral Library First floor - Management 17.12.2016     658.834 H.D.C 2013 24286 17.09.2017   17.12.2016 Books    
    Dewey Decimal Classification     Centeral Library Centeral Library First floor - Management 17.12.2016     658.834 H.D.C 2013 24890 17.12.2016   17.12.2016 Books    
    Dewey Decimal Classification     Centeral Library Centeral Library First floor - Management 17.12.2016     658.834 H.D.C 2013 24891 17.12.2016   17.12.2016 Books    
    Dewey Decimal Classification     Centeral Library Centeral Library First floor - Management 17.12.2016     658.834 H.D.C 2013 24892 17.12.2016   17.12.2016 Books    
    Dewey Decimal Classification     Centeral Library Centeral Library First floor - Management 17.12.2016     658.834 H.D.C 2013 24893 17.12.2016   17.12.2016 Books    
    Dewey Decimal Classification     Centeral Library Centeral Library First floor - Management 17.12.2016     658.834 H.D.C 2013 24894 17.12.2016   17.12.2016 Books    
    Dewey Decimal Classification     Centeral Library Centeral Library First floor - Management 24.12.2016     658.834 H.D.C 2013 25420 24.12.2016   24.12.2016 Books    
    Dewey Decimal Classification     Centeral Library Centeral Library First floor - Management 24.12.2016     658.834 H.D.C 2013 25421 24.12.2016   24.12.2016 Books    
    Dewey Decimal Classification     Centeral Library Centeral Library First floor - Management 24.12.2016 1   658.834 H.D.C 2013 25422 28.05.2019 24.04.2019 24.12.2016 Books    
    Dewey Decimal Classification     Centeral Library Centeral Library First floor - Management 24.12.2016     658.834 H.D.C 2013 25423 24.12.2016   24.12.2016 Books    
    Dewey Decimal Classification     Centeral Library Centeral Library First floor - Management 24.12.2016     658.834 H.D.C 2013 25424 24.12.2016   24.12.2016 Books    
    Dewey Decimal Classification     Centeral Library Centeral Library First floor - Management 11.06.2017     658.834 H.D.C 2013 900050297 11.06.2017   11.06.2017 Compact Disk   381 MGT
    Dewey Decimal Classification     Centeral Library Centeral Library First floor - Management 14.06.2017     658.834 H.D.C 2013 900051636 14.06.2017   14.06.2017 Compact Disk   542 MGT
    Dewey Decimal Classification     Centeral Library Centeral Library First floor - Management 14.06.2017     658.834 H.D.C 2013 900051216 14.06.2017   14.06.2017 Compact Disk   569 MGT
    Dewey Decimal Classification     Centeral Library Centeral Library First floor - Management 18.06.2017     658.834 H.D.C 2013 900050895 18.06.2017   18.06.2017 Compact Disk   493 mgt
    Dewey Decimal Classification     Centeral Library Centeral Library First floor - Management 18.06.2017     658.834 H.D.C 2013 900050871 18.06.2017   18.06.2017 Compact Disk   491 mgt
    Dewey Decimal Classification     Centeral Library Centeral Library First floor - Management 18.06.2017     658.834 H.D.C 2013 900049993 18.06.2017   18.06.2017 Compact Disk   457 MGT
    Dewey Decimal Classification     Centeral Library Centeral Library First floor - Management 18.06.2017     658.834 H.D.C 2013 900049982 18.06.2017   18.06.2017 Compact Disk   455 MGT
    Dewey Decimal Classification     Centeral Library Centeral Library First floor - Management 18.06.2017     658.834 H.D.C 2013 900049994 18.06.2017   18.06.2017 Compact Disk   456 MGT
    Dewey Decimal Classification     Centeral Library Centeral Library First floor - Management 20.06.2017     658.834 H.D.C 2013 900049606 20.06.2017   20.06.2017 Compact Disk   458 MGT
    Dewey Decimal Classification     Centeral Library Centeral Library First floor - Management 20.06.2017     658.834 H.D.C 2013 900049630 20.06.2017   20.06.2017 Compact Disk   459 MGT
    Dewey Decimal Classification     Centeral Library Centeral Library First floor - Management 18.08.2022     658.834 H.D.C 2013 28529 18.08.2022   18.08.2022 Books