Cutting edge advertising : (Record no. 2432)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01127cam a2200301 a 4500 |
| 001 - CONTROL NUMBER | |
| control field | 13902172 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20170224162303.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 050103s2004 si a bf 001 0 eng |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER | |
| LC control number | 2004474029 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9812445579 |
| 035 ## - SYSTEM CONTROL NUMBER | |
| System control number | (DLC) 2004474029 |
| 037 ## - SOURCE OF ACQUISITION | |
| Source of stock number/acquisition | Library of Congress -- Jakarta Overseas Office |
| Terms of availability | S[dollar]39.00 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | DLC |
| Transcribing agency | DLC |
| Modifying agency | DLC |
| 042 ## - AUTHENTICATION CODE | |
| Authentication code | lcode |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF5823 |
| Item number | .A57 2004 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 659.1 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Aitchison, Jim. |
| 245 10 - TITLE STATEMENT | |
| Title | Cutting edge advertising : |
| Remainder of title | how to create the world's best print for brands in the 21st century / |
| Statement of responsibility, etc | Jim Aitchison. |
| 246 30 - VARYING FORM OF TITLE | |
| Title proper/short title | How to create the world's best print for brands in the 21st century |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 3rd ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | Singapore ; |
| -- | New York : |
| Name of publisher, distributor, etc | Pearson Prentice Hall, |
| Date of publication, distribution, etc | 2008 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xv, 402 p. : |
| Other physical details | ill. (some col.) ; |
| Dimensions | 23 cm. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc | Includes bibliographical references (p. 394) and index. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Advertising |
| Form subdivision | Handbooks, manuals, etc. |
| 906 ## - LOCAL DATA ELEMENT F, LDF (RLIN) | |
| a | 7 |
| b | cbc |
| c | origode |
| d | 3 |
| e | ncip |
| f | 20 |
| g | y-gencatlg |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Item type | Books |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Date last borrowed | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Centeral Library | Centeral Library | First Floor - Mass communication | 16.11.2016 | 1 | 659.1 A.J.C 2008 | 12030-1 | 28.02.2023 | 27.02.2023 | 16.11.2016 | Books | ||||
| Dewey Decimal Classification | Centeral Library | Centeral Library | First Floor - Mass communication | 21.12.2016 | 3 | 659.1 A.J.C 2008 | 12030-2 | 06.08.2022 | 17.02.2020 | 21.12.2016 | Books | ||||
| Dewey Decimal Classification | Centeral Library | Centeral Library | First Floor - Mass communication | 21.12.2016 | 1 | 659.1 A.J.C 2008 | 12030-3 | 11.08.2020 | 17.02.2020 | 21.12.2016 | Books |