Effective small business management : (Record no. 3170)
[ view plain ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 08654cam a2200433 a 4500 |
| 001 - CONTROL NUMBER | |
| control field | 183611296 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | OCoLC |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20181216101932.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 071211s2009 njua b 001 0 eng |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER | |
| LC control number | 2007050471 |
| 015 ## - NATIONAL BIBLIOGRAPHY NUMBER | |
| National bibliography number | GBA815135 |
| Source | bnb |
| 016 7# - NATIONAL BIBLIOGRAPHIC AGENCY CONTROL NUMBER | |
| Record control number | 014513462 |
| Source | Uk |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780136152705 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0136152708 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | DLC |
| Transcribing agency | DLC |
| Modifying agency | BAKER |
| -- | C#P |
| -- | UKM |
| -- | YDXCP |
| -- | BWX |
| -- | BTCTA |
| -- | CRH |
| 043 ## - GEOGRAPHIC AREA CODE | |
| Geographic area code | n-us--- |
| 049 ## - LOCAL HOLDINGS (OCLC) | |
| Holding library | OSUU |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HD62.7 |
| Item number | .S27 2009 |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HD62.7 |
| Item number | .S27 2009 |
| 082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.02/2 |
| Edition number | 22 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Scarborough, Norman M |
| 245 10 - TITLE STATEMENT | |
| Title | Effective small business management : |
| Remainder of title | an entrepreneurial approach / |
| Statement of responsibility, etc | Norman M. Scarborough, Douglas L. Wilson, Thomas W. Zimmerer |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 9th ed |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | Upper Saddle River, N.J. : |
| Name of publisher, distributor, etc | Pearson Prentice Hall, |
| Date of publication, distribution, etc | c2009 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xvi, 912 p. : |
| Other physical details | ill. (some col.) ; |
| Dimensions | 29 cm |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc | Includes bibliographical references (p. 867-889). |
| 505 0# - FORMATTED CONTENTS NOTE | |
| Formatted contents note | section 1. The challenge of entrepreneurship -- 1. Entrepreneurs : the driving force behind small business -- What is an entrepreneur? -- How to sport entrepreneurial opportunities -- The benefits of owning a small business -- The potential drawbacks of entrepreneurship -- Why the boom : the fuel feeding the entrepreneurial fire -- The cultural diversity of entrepreneurship -- The contributions of small businesses -- Putting failure into perspective -- How to avoid the pitfalls -- Conclusion -- Chapter review -- Discussion questions -- section 2. Building the business plan : beginning considerations -- 2. Strategic management and the entrepreneur -- Building a competitive advantage -- The strategic management process -- Conclusion -- Chapter review -- Discussion questions -- 3. Choosing a form of ownership -- The sole proprietorship -- The partnership -- The corporation -- Alternative forms of ownership -- Summary of selecting the form of ownership -- Chapter review -- Discussion questions -- 4. Franchising and the entrepreneur -- What is a franchise? -- Types of franchising -- The benefits of buying a franchise -- Drawbacks of buying a franchise -- Franchising and the law -- The right way to buy a franchise -- Franchise contracts -- Trends in franchising -- Franchising as a growth strategy -- Conclusion -- Chapter review -- Discussion questions -- 5. Buying an existing business -- Buying an existing business -- The right way to buy a business -- Methods for determining the value of a business -- Negotiating the deal -- Chapter review -- Discussion questions -- 6. Conducting a feasibility analysis and crafting a winning business plan -- Conducting a feasibility analysis -- The benefits of a business plan -- The elements of a business plan -- What lenders and investors look for in a business plan -- making the business plan presentation -- Conclusion -- Suggested business plan format -- Chapter review -- Discussion questions -- section 3. Building a business plan : financial issues -- 7. Creating a solid financial plan -- Basic financial reports -- Creating projected financial statements -- Ratio analysis -- Interpreting business ratios -- Breakeven analysis -- Chapter review -- Discussion questions -- 8. Managing cash flow -- Cash management -- Cash and profits are not the same -- The cash budget -- Preparing a cash budget -- The "big three" of cash management -- Avoiding the cash crunch -- Conclusion -- Chapter review -- Discussion questions -- |
| 505 0# - FORMATTED CONTENTS NOTE | |
| Formatted contents note | section 4. Building a business plan : marketing your company -- 9. Building a guerrilla marketing plan -- Creating a guerrilla marketing plan -- Market diversity : pinpointing the target market -- Determining customer needs and wants through market research -- How to conduct market research -- Plotting a guerrilla marketing strategy : building a competitive edge -- Marketing on the World Wide Web -- The marketing mix -- Chapter review -- Discussion questions -- 10. Creative use of advertising and promotion -- Define your company's unique selling proposition -- Creating a promotional strategy -- Selecting advertising media -- How to prepare an advertising budget -- How to advertise big on a small budget -- Chapter review -- Discussion questions -- 11. Pricing and credit strategies -- Pricing : a creative blend of art and science -- Three powerful pricing forces : image, competition, and value -- Pricing strategies and tactics -- Pricing techniques for retailers -- Pricing techniques for manufacturers -- Pricing techniques for service businesses -- The impact of credit on pricing -- Chapter review -- Discussion questions -- 12. Global marketing strategies -- Why go global? -- Going global : strategies for small businesses -- Exporting -- Barriers to international trade -- International trade agreements -- Conclusion -- Chapter review -- Discussion questions -- 13. E-commerce and entrepreneurship -- Benefits of selling on the Web -- Factors to consider before launching into e-commerce -- Twelve myths of e-commerce -- Strategies for e-success -- Designing a killer Web site -- Tracking Web results -- Ensuring Web privacy and security -- Chapter review -- Discussion questions -- section 5. Putting the business plan to work : finding financing -- 14. Sources of equity financing -- Planning for capital needs -- Sources of equity financing -- Chapter review -- Discussion questions -- 15. Sources of debt financing -- Sources of debt capital -- Non-bank sources of debt capital -- Federally sponsored programs -- Small Business Administration (SBA) -- State and local loan development programs -- Internal methods of financing -- Where not to seek funds -- Chapter review -- Discussion questions -- |
| 505 0# - FORMATTED CONTENTS NOTE | |
| Formatted contents note | section 6. Location and layout -- 16. Location, layout, and physical facilities -- The logic of location : from region to state to city to site -- Location criteria for retail and service businesses -- Location options for retail and service businesses -- The location decision for manufacturers -- Layout and design considerations -- Layout : maximizing revenues, increasing efficiency, and reducing costs -- Chapter review -- Discussion questions -- section 7. Managing a small business : techniques for enhancing profitability -- 17. Supply chain management -- Creating a purchasing plan -- Quantity : the economic order quantity (EOQ) -- Timing, when to order -- Managing the supply chain : vendor analysis and selection -- Legal issues affecting purchasing -- Chapter review -- Discussion questions -- 18. Managing inventory -- Inventory control systems -- Just-in-time inventory control techniques -- Turning slow-moving inventory into cash -- Protecting inventory from theft -- Conclusion -- Chapter review -- Discussion questions -- section 8. Managing people : a company's most valuable resource -- 19. Staffing and leading a growing company -- The entrepreneur's role as leader -- Hiring the right employees : the company's future depends on it -- Building the right culture and organizational structure -- Communicating effectively -- The challenge of motivating workers -- Chapter review -- Discussion questions -- section 9. Legal aspects of small business : succession, ethics, and government regulation -- 20. Management succession and risk management strategies in the family business -- Family businesses -- Exit strategies -- Management succession -- Developing a management succession plan -- Risk management strategies -- The basics of insurance -- Controlling insurance costs -- Chapter review -- Discussion questions -- 21. Ethics and social responsibility : doing the right thing -- An ethical perspective -- Who is responsible for ethical behavior? -- Establishing ethical standards -- Social responsibility and social entrepreneurship -- Putting social responsibility into practice -- Conclusion -- Chapter review -- Discussion questions -- 22. The legal environment : business law and government regulation -- The law of contracts -- The Uniform Commercial Code (UCC) -- Protection of intellectual property rights -- The law of agency -- Bankruptcy -- Government regulation -- Conclusion -- Chapter review -- Discussion questions -- Appendix -- Cases -- Endnotes -- Credits -- Index |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Small business |
| General subdivision | Management |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | New business enterprises |
| General subdivision | Management |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Small business |
| Geographic subdivision | United States |
| General subdivision | Management |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | New business enterprises |
| Geographic subdivision | United States |
| General subdivision | Management |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Wilson, Doug |
| Fuller form of name | (Douglas L.) |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Zimmerer, Thomas |
| 856 41 - ELECTRONIC LOCATION AND ACCESS | |
| Materials specified | Table of contents only |
| Uniform Resource Identifier | <a href="http://www.loc.gov/catdir/toc/ecip086/2007050471.html">http://www.loc.gov/catdir/toc/ecip086/2007050471.html</a> |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Item type | Books |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type | Source of classification or shelving scheme | Date last borrowed |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Centeral Library | Centeral Library | First floor - Management | 16.11.2016 | 658.022 S.N.E 2009 | 11000-1 | 16.11.2016 | 16.11.2016 | Books | |||||||
| Centeral Library | Centeral Library | First floor - Management | 30.11.2016 | 1 | 658.022 S.N.E 2009 | 11000-2 | 06.12.2017 | 30.11.2016 | Books | Dewey Decimal Classification | 06.12.2017 | ||||
| Centeral Library | Centeral Library | First floor - Management | 30.11.2016 | 658.022 S.N.E 2009 | 11000-3 | 30.11.2016 | 30.11.2016 | Books | Dewey Decimal Classification | ||||||
| Centeral Library | Centeral Library | First floor - Management | 30.11.2016 | 658.022 S.N.E 2009 | 11000-4 | 30.11.2016 | 30.11.2016 | Books | Dewey Decimal Classification |