International marketing and export management / (Record no. 5123)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01762cam a2200325 a 4500 |
| 001 - CONTROL NUMBER | |
| control field | 16619093 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20170429080705.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 110121s2011 enkab b 001 0 eng |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER | |
| LC control number | 2011001761 |
| 016 7# - NATIONAL BIBLIOGRAPHIC AGENCY CONTROL NUMBER | |
| Record control number | 015690385 |
| Source | Uk |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780273743880 (pbk.) |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0273743880 (pbk.) |
| 035 ## - SYSTEM CONTROL NUMBER | |
| System control number | (OCoLC)ocn698360714 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | DLC |
| Transcribing agency | DLC |
| Modifying agency | YDX |
| -- | YDXCP |
| -- | CDX |
| -- | BWK |
| -- | U2C |
| -- | UKMGB |
| -- | DLC |
| 042 ## - AUTHENTICATION CODE | |
| Authentication code | pcc |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF1416 |
| Item number | .I617 2011 |
| 082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.84 |
| Edition number | 22 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Albaum, Gerald. |
| 245 10 - TITLE STATEMENT | |
| Title | International marketing and export management / |
| Statement of responsibility, etc | Gerald Albaum, Edwin Duerr. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 7th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | Harlow, England ; |
| -- | New York : |
| Name of publisher, distributor, etc | Financial Times Prentice Hall, |
| Date of publication, distribution, etc | 2011. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxxi, 990 p. : |
| Other physical details | ill. (chiefly col.), col. map ; |
| Dimensions | 25 cm. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc | Includes bibliographical references and index. |
| 505 0# - FORMATTED CONTENTS NOTE | |
| Formatted contents note | International marketing and exporting -- Bases of international marketing -- The international environment : culture; economic, forces; and competition -- The international environment : government, political and legal forces -- Market selection : definition and strategies -- Information for international market(ing) decisions -- Market entry strategies -- Export entry modes -- Nonexport entry modes -- Product decisions -- Pricing decisions -- Financing and methods of payment -- Promotion and marketing communication -- Supply chain management/logistics and handling export orders -- Organization of international marketing activities. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Export marketing |
| General subdivision | Management. |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Duerr, Edwin. |
| 906 ## - LOCAL DATA ELEMENT F, LDF (RLIN) | |
| a | 7 |
| b | cbc |
| c | orignew |
| d | 1 |
| e | ecip |
| f | 20 |
| g | y-gencatlg |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Item type | Books |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type | Source of classification or shelving scheme | Date last borrowed | Public note |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Centeral Library | Centeral Library | First floor - Management | 16.11.2016 | 658.84 A.G.I 2011 | 20053 | 16.11.2016 | 16.11.2016 | Books | ||||||||
| Centeral Library | Centeral Library | First floor - Management | 02.12.2016 | 658.84 A.G.I 2011 | 19314 | 02.12.2016 | 02.12.2016 | Books | Dewey Decimal Classification | |||||||
| Centeral Library | Centeral Library | First floor - Management | 02.12.2016 | 658.84 A.G.I 2011 | 19315 | 02.12.2016 | 02.12.2016 | Books | Dewey Decimal Classification | |||||||
| Centeral Library | Centeral Library | First floor - Management | 02.12.2016 | 658.84 A.G.I 2011 | 19316 | 02.12.2016 | 02.12.2016 | Books | Dewey Decimal Classification | |||||||
| Centeral Library | Centeral Library | First floor - Management | 02.12.2016 | 658.84 A.G.I 2011 | 20052 | 02.12.2016 | 02.12.2016 | Books | Dewey Decimal Classification | |||||||
| Centeral Library | Centeral Library | First floor - Management | 02.12.2016 | 658.84 A.G.I 2011 | 22466 | 05.02.2025 | 02.12.2016 | Books | Dewey Decimal Classification | |||||||
| Centeral Library | Centeral Library | First floor - Management | 02.12.2016 | 658.84 A.G.I 2011 | 22467 | 02.12.2016 | 02.12.2016 | Books | Dewey Decimal Classification | |||||||
| Centeral Library | Centeral Library | First floor - Management | 02.12.2016 | 1 | 658.84 A.G.I 2011 | 24287 | 15.03.2018 | 02.12.2016 | Books | Dewey Decimal Classification | 14.03.2018 | |||||
| Centeral Library | Centeral Library | First floor - Management | 14.06.2017 | 658.84 A.G.I 2011 | 900051623 | 14.06.2017 | 14.06.2017 | Compact Disk | Dewey Decimal Classification | 544 MGT | ||||||
| Centeral Library | Centeral Library | First floor - Management | 14.06.2017 | 658.84 A.G.I 2011 | 900051624 | 14.06.2017 | 14.06.2017 | Compact Disk | Dewey Decimal Classification | 541 MGT | ||||||
| Centeral Library | Centeral Library | First floor - Management | 21.06.2017 | 658.84 A.G.I 2011 | 9000050884 | 21.06.2017 | 21.06.2017 | Compact Disk | Dewey Decimal Classification | 495 MGT |