Strategic marketing management : (Record no. 8995)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01048cam a2200301 a 4500 |
| 001 - CONTROL NUMBER | |
| control field | 56640169 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | OCoLC |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20170529110314.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 040721s2005 ne a f b 001 0 eng |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0750659386 (pbk.) |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | UKM |
| Transcribing agency | UKM |
| Modifying agency | BWK |
| -- | OCLCQ |
| -- | KSU |
| -- | UtOrBLW |
| 050 #4 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF5415.13 |
| Item number | .W547 2005 |
| 082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.802 |
| Edition number | 22 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Wilson, R. M. S. |
| Fuller form of name | (Richard Malcolm Sano), |
| 245 10 - TITLE STATEMENT | |
| Title | Strategic marketing management : |
| Remainder of title | planning, implementation and control / |
| Statement of responsibility, etc | Richard M.S. Wilson and Colin Gilligan |
| 250 ## - EDITION STATEMENT | |
| Edition statement | Third edition |
| 264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE STATEMENTS | |
| Place of production, publication, distribution, manufacture | Amsterdam ; |
| -- | Boston ; |
| -- | London : |
| Name of producer, publisher, distributor, manufacturer | Elsevier/Butterworth-Heinemann, |
| Date of production, publication, distribution, manufacture | 2005 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xii, 867 pages : |
| Other physical details | illustrations ; |
| Dimensions | 28 |
| 336 ## - CONTENT TYPE | |
| Content Type Term | text |
| Content Type Code | txt |
| Source | rdacontent |
| 337 ## - MEDIA TYPE | |
| Media Type Term | unmediated |
| Media Type Code | n |
| Source | rdamedia |
| 338 ## - CARRIER TYPE | |
| Carrier Type Term | volume |
| Carrier Type Code | nc |
| Source | rdacarrier |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc | Includes bibliographical references (pages [813]-851) and index |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing |
| General subdivision | Management |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Strategic planning |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Gilligan, Colin |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Item type | Books |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type | Source of classification or shelving scheme |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Centeral Library | Centeral Library | First floor - Management | 16.11.2016 | 658.802 W.R.S 2005 | 10995-1 | 16.11.2016 | 16.11.2016 | Books | ||||||
| Centeral Library | Centeral Library | First floor - Management | 27.12.2016 | 658.802 W.R.S 2005 | 19436 | 27.12.2016 | 27.12.2016 | Books | Dewey Decimal Classification | |||||
| Centeral Library | Centeral Library | First floor - Management | 27.12.2016 | 658.802 W.R.S 2005 | 19437 | 27.12.2016 | 27.12.2016 | Books | Dewey Decimal Classification | |||||
| Centeral Library | Centeral Library | First floor - Management | 27.12.2016 | 658.802 W.R.S 2005 | 19438 | 27.12.2016 | 27.12.2016 | Books | Dewey Decimal Classification | |||||
| Centeral Library | Centeral Library | First floor - Management | 27.12.2016 | 658.802 W.R.S 2005 | 10995-2 | 27.12.2016 | 27.12.2016 | Books | Dewey Decimal Classification | |||||
| Centeral Library | Centeral Library | First floor - Management | 27.12.2016 | 658.802 W.R.S 2005 | 11059 | 27.12.2016 | 27.12.2016 | Books | Dewey Decimal Classification |
