Understanding business / William G. Nickels, James M. McHugh, Susan M. McHugh
Material type:
TextPublication details: Boston, Mass. : McGraw-Hill, c2002Edition: 6th edDescription: 1 v. (various pagings) : col. ill. ; 29 cm. + 1 computer optical disc (4 3/4 in.)ISBN: - 0072320540 (alk. paper)
- 0072499222
- 0072455772 (disc)
- 650
- HD31 .N4897 2002
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Centeral Library First floor - Management | 650 N.W.U 2002 (Browse shelf(Opens below)) | Available | 699-2 | ||||||||||||||
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Centeral Library First floor - Management | 650 N.W.U 2002 (Browse shelf(Opens below)) | Available | 699-1 |
Includes bibliographical references and indexes
Business trends : cultivating a business in diverse, global environments -- Business ownership : starting a small business -- Business management : empowering employees to satisfy customers -- Management of human resources : motivating employees to produce quality goods and services -- Marketing : developing and implementing customer-oriented marketing plans -- Decision making : managing information -- Managing financial resources
System requirements for accompanying computer disc: IBM PC, oe 100% compatible with a Pentium/90 MHz processor, 16MB of RAM, 4x CD-ROM, Microsoft Windows 95 or higher, and Microsoft Internet Explorer 5.0 or higher
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