E-commerce : business, technology, society / Kenneth C. Laudon, Carol Guercio Traver.
Material type:
TextPublication details: Boston : Addison Wesley, c2002.Edition: United States EdDescription: xxxv, 762 p. : col. ill. ; 24 cmISBN: - 0201748150
- 658.872 21
- HF5548.32 .L38 2002
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| 658.872 K.S.D 2022 Digital marketing strategy : an integrated approach to online marketing / | 658.872 L.J.G 2008 Guerrilla marketing on the Internet : | 658.872 L.K.E 2002 E-commerce : | 658.872 L.K.E 2002 E-commerce : | 658.872 L.K.E 2002 E-commerce : | 658.872 L.K.E 2002 E-commerce : | 658.872 L.K.E 2002 E-commerce : |
Includes bibliographical references (p. 725-737) and index.
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