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Marketing research : an applied orientation / Naresh K. Malhotra.

By: Material type: TextPublication details: Upper Saddle River, NJ : Pearson/Prentice Hall, c2007.Edition: 5th edDescription: 1 v. (various pagings) : ill., map ; 29 cm. + 1 CD-ROM (4 3/4 in.)ISBN:
  • 0132279460
  • 0132221179
  • 9780132221177
Subject(s): DDC classification:
  • 658.83 22
LOC classification:
  • HF5415.2 .M29 2007
Online resources:
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Holdings
Cover image Item type Current library Home library Collection Shelving location Call number Materials specified Vol info URL Copy number Status Notes Date due Barcode Item holds Item hold queue priority Course reserves
Compact Disk Centeral Library First floor - Management 658.83 M.N.M 2007 (Browse shelf(Opens below)) Available MGT 593 900051824
Books Centeral Library First floor - Management 658.83 M.N.M 2007 (Browse shelf(Opens below)) Available 27262
Books Centeral Library First floor - Management 658.83 M.N.M 2007 (Browse shelf(Opens below)) Available 27263
Books Centeral Library First floor - Management 658.83 M.N.M 2007 (Browse shelf(Opens below)) Available 4955
Books Centeral Library First floor - Management 658.83 M.N.M 2007 (Browse shelf(Opens below)) Available 10787-1
Books Centeral Library First floor - Management 658.83 M.N.M 2007 (Browse shelf(Opens below)) Available 10787-2
Books Centeral Library First floor - Management 658.83 M.N.M 2007 (Browse shelf(Opens below)) Available 10787-4
Books Centeral Library First floor - Management 658.83 M.N.M 2007 (Browse shelf(Opens below)) Available 4955-1
Books Centeral Library First floor - Management 658.83 M.N.M 2007 (Browse shelf(Opens below)) Available 4955-3
Books Centeral Library First floor - Management 658.83 M.N.M 2007 (Browse shelf(Opens below)) Available 10864

Includes bibliographical references and index.

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