Marketing strategy and competitive positioning /
Material type:
TextPublication details: Harlow, England ; New York : FT Prentice Hall, 2008.Edition: 4th edDescription: xviii, 614 p. : ill. ; 25 cmISBN: - 9780273706977 (pbk. : alk. paper)
- 0273706977 (pbk. : alk. paper)
- 658.802 22
- HF5415.127 .H66 2008
| Cover image | Item type | Current library | Home library | Collection | Shelving location | Call number | Materials specified | Vol info | URL | Copy number | Status | Notes | Date due | Barcode | Item holds | Item hold queue priority | Course reserves | |
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Centeral Library First floor - Management | 658.802 H.G.M 2012 (Browse shelf(Opens below)) | Available | 19488 | ||||||||||||||
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Centeral Library First floor - Management | 658.802 H.G.M 2012 (Browse shelf(Opens below)) | Available | 19489 | ||||||||||||||
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Centeral Library First floor - Management | 658.802 H.G.M 2012 (Browse shelf(Opens below)) | Available | 19490 | ||||||||||||||
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Centeral Library First floor - Management | 658.802 H.G.M 2012 (Browse shelf(Opens below)) | Available | 19491 |
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| 658.802 D.J.M 2021 Marketing planning & strategy : a practical introduction / | 658.802 H.G.M 2012 Marketing strategy and competitive positioning / | 658.802 H.G.M 2012 Marketing strategy and competitive positioning / | 658.802 H.G.M 2012 Marketing strategy and competitive positioning / | 658.802 H.G.M 2012 Marketing strategy and competitive positioning / | 658.802 H.T.R 2008 Relationship marketing | 658.802 J.S.M 1997 Marketing planning & strategy / |
Includes bibliographical references (p. 572-598) and index.
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