Marketing : an introduction / Gary Armstrong, Philip Kotler.
Material type:
TextPublication details: Upper Saddle River, NJ : Prentice Hall, c2003.Edition: 6th edDescription: 1 v. (various pagings) : col. ill. ; 26 cm. + 1 CD-ROM (4 3/4 in.)ISBN: - 0130351334 (pbk.)
- 658.8 21
- HF5415 .K625 2003
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Centeral Library First floor - Management | 658.8 A.G.M 2003 (Browse shelf(Opens below)) | Available | 172 |
Includes bibliographical references and indexes.
System requirements for accompanying CD-ROM: Windows 95 or higher; Mac OS 7.6 or later.
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