RANYA EL SAYED AHMED  <br/><br/>
IMPACT OF IN STORE MARKETING STORES ON CUSTOMERS IMPULSIVE PURCHASE DECISION AT GROCERY RETAIL STPOES IN EGYPT/GP/DR.ZEINAB  ZAAZOU  A FIELD OF STUD Y ON IMPULSIVE BUYING BEHAVIOUR IN HYPER MARKETS IN EGYPT  

 - MSA UNIVERSITY -6 OF OCOTOBER  2015 
 - 230 PAGES  
<br/><br/><label>Dewey Class. No.: </label>GP 245 CS 2015