TY  - BOOK
AU  - Ahmed Hossam 
AU  - Ahmed Nabawy 
AU  - Mostafa Nagy 
AU  - Patrick Celarc 
TI  - Consumer Perception Towards Nostalgic ADS and Its Impact On The Consumer Brand Relationship And Nostalgic Behavioral Reactions : ( Appplication on Pepsi's Nostalgic Ramadan Ad) \\ GP \\ DR : Ibrahim Sahouly
SN  - 888151515
PY  - 2017///
CY  - 6th October 
PB  - MSA University 
ER  -