TY - BOOK AU - Alaa Moustafa 144373 AU - Jasmine Mofreh Mohamed Mofaddel 131557 AU - Mohamed Ali 144267 TI - Measuring the Relationship Between Brand Authenticity and Consumer Purchasing Intention: (An Application Azza Fahmy) // GP // Dr. Yasser Tawfik (2018) U1 - 658 PY - 2018/// CY - Giza PB - MSA KW - Management KW - Marketing KW - Brand Authenticity KW - Egypt N1 - GP314MGT2018MKT ER -