Geller, Valerie. Creating powerful radio : getting, keeping, and growing audiences for news, talk, information, and personality / Valerie Geller ; edited by Turi Ryder. - 1ST - Amsterdam ; Boston : Focal, c2007. - xvi, 340 p. : ill. ; 23 cm. Includes bibliographical references and index. ISBN: 9780240519289 (alk. paper) 0240519280 (alk. paper) LCCN: 2007023957 Subjects--Topical Terms: Radio broadcasting. LC Class. No.: PN1991.55 / .G46 2007 Dewey Class. No.: 384.54