Crawford, C. Merle 1924-
New products management /
- 10th ed.
- New York : McGraw-Hill Irwin, c2010.
- xvi, 576 p. : ill. ; 25 cm.
Includes bibliographical references and index.
9780073404806
2010037323
New products--Management.
HF5415.153 / .C72 2010
658.575