David, Fred R. Strategic management concepts : a competitive advantage approach / Fred R. David, Francis Marion University Florence, South Carolina, Forest R. David, Strategic Planning Consultant. - Fifteenth edition. - xxv, 392 pages : color illustrations ; 27 cm Includes bibliographical references and index. ISBN: 9780133444896 0133444899 LCCN: 2013041981 Subjects--Topical Terms: Strategic planning.Strategic planning--Case studies. LC Class. No.: HD30.28 / .D3785 2015 Dewey Class. No.: 658.4012