Nelson, Roy Paul.
The design of advertising /
Roy Paul Nelson.
- 7th ed.
- Madison, Wis. : Brown & Benchmark, c1994.
- ix, 413 p. : ill. (some col.) ; 29 cm.
Includes bibliographical references (p. 398-403) and index.
0697129330
92074978
Advertising layout and typography.
HF5825 / .N3 1994
659.1