000			02122cam a2200421 i 4500
999			_c10561 _d10561
001			18235518
005			20180808105001.0
008			140721s2015 enka b 001 0 eng
010			_a 2014017386
020			_a9780857857675 (hardback)
020			_a9780857856333 (paperback)
020			_z9780857855664 (ePub)
020			_z9780857855336 (ePDF)
040			_aDLC _beng _cDLC _erda _dDLC
042			_apcc
050	0	0	_aZ246 _b.B83 2015
082	0	0	_a686.22 _223
084			_aDES000000 _aDES007000 _2bisacsh
100	1		_aBrownie, Barbara.
245	1	0	_aTransforming type : _bnew directions in kinetic typography / _cBarbara Brownie.
250			_a1st ed
264		1	_aLondon ; _aNew York : _bBloomsbury, _c2015.
300			_axiv, 112 pages, 16 colored plates : _billustrations ; _c26 cm
336			_atext _2rdacontent
337			_aunmediated _2rdamedia
338			_avolume _2rdacarrier
504			_aIncludes bibliographical references (pages 103-110) and index.
520			_a"Transforming Type examines kinetic, or moving type, in a range of fields including film, television, typographic animation, and motion graphics, with examples including film and television title sequences, television idents, advertising, interactive poetry and experimental animation. Barbara Brownie addresses different kinds of kineticism and the issues that arise when type transforms itself, challenging the boundaries between type and image. She explores the extent to which existing typography theory can be applied to kinetic media, and attempts to provide a new typology of kinetic typography, enabling readers to define and describe contemporary practice"--
650		0	_aGraphic design (Typography)
650		0	_aKinetic art.
650		0	_aCredit titles (Motion pictures, television, etc.)
650		0	_aLogos (Symbols)
650		7	_aDESIGN / General. _2bisacsh
650		7	_aDESIGN / Graphic Arts / General. _2bisacsh
906			_a7 _bcbc _corignew _d1 _eecip _f20 _gy-gencatlg
942			_2ddc _cBK