| 000 | 00865cam a2200277 a 4500 | ||
|---|---|---|---|
| 999 |
_c1373 _d1373 |
||
| 001 | 15083666 | ||
| 005 | 20180529082546.0 | ||
| 008 | 071116s2008 enkaf b 001 0 eng | ||
| 010 | _a 2007047299 | ||
| 015 |
_aGBA786383 _2bnb |
||
| 020 | _a9780749450113 | ||
| 020 | _a0749450118 | ||
| 040 |
_aDLC _cDLC _dUKM _dBTCTA _dYDXCP _dBAKER _dBWKUK _dBWK _dDLC |
||
| 082 | 0 | 0 |
_a658.80081 _222 |
| 092 | 0 | 0 |
_a658.80081 _bTun |
| 100 | 1 |
_aTungate, Mark, _d1967- |
|
| 245 | 1 | 0 |
_aBranded male : _bmarketing to men / _cMark Tungate. |
| 250 | _a1st ed | ||
| 260 |
_aLondon ; _aPhiladelphia : _bKogan Page, _c2008. |
||
| 300 |
_aix, 228 p., [16] p. of plates : _bcol. ill. ; _c24 cm. |
||
| 504 | _aIncludes bibliographical references (p. [222]-223) and index. | ||
| 650 | 0 | _aBranding (Marketing) | |
| 650 | 0 | _aMale consumers. | |
| 650 | 0 | _aTarget marketing. | |
| 942 |
_2ddc _cBK |
||