| 000 | 01261cam a2200349 a 4500 | ||
|---|---|---|---|
| 001 | 71812831 | ||
| 003 | OCoLC | ||
| 005 | 20220815103741.0 | ||
| 008 | 060929t20082008mauab b 001 0 eng | ||
| 010 | _a2006032470 | ||
| 020 | _a0073529850 (alk. paper) | ||
| 020 | _a9780073529851 | ||
| 040 |
_aDLC _cDLC _dBAKER _dC#P _dBTCTA _dYDXCP _dUtOrBLW |
||
| 050 | 0 | 0 |
_aHF5415.3 _b.P468 2008 |
| 082 | 0 | 0 |
_a658.834 _222 |
| 100 | 1 | _aPeter, J. Paul | |
| 245 | 1 | 0 |
_aConsumer behavior and marketing strategy / _cJ. Paul Peter, Jerry C. Olson |
| 246 | 1 | 4 | _aConsumer behavior & marketing strategy |
| 250 | _aEighth edition | ||
| 264 | 1 |
_aBoston : _bMcGraw-Hill/Irwin, _c2008. |
|
| 300 |
_axix, 555 pages : _billustrations, map ; _c27 cm |
||
| 336 |
_atext _btxt _2rdacontent |
||
| 337 |
_aunmediated _bn _2rdamedia |
||
| 338 |
_avolume _bnc _2rdacarrier |
||
| 504 | _aIncludes bibliographical references (pages 499-528) and indexes | ||
| 650 | 0 | _aConsumer behavior | |
| 650 | 0 | _aMarketing | |
| 700 | 1 |
_aOlson, Jerry C. _q(Jerry Corrie), _d1944- |
|
| 856 | 4 | 2 |
_3Publisher description _uhttp://www.loc.gov/catdir/enhancements/fy0702/2006032470-d.html |
| 856 | 4 | 1 |
_3Table of contents only _uhttp://www.loc.gov/catdir/enhancements/fy0702/2006032470-t.html |
| 942 |
_2ddc _cBK |
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| 999 |
_c2122 _d2122 |
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