000			02139cam a2200325Ia 4500
999			_c3046 _d3046
001			495273356
003			OCoLC
005			20170514104414.0
008			091229s2010 njua b 001 0 eng d
020			_a9780136100577 (hbk.)
020			_a0136100570 (hbk.)
040			_aSISPL _beng _cSISPL _dYDXCP _dUPM _dBTCTA _dBWX _dCDX _dILC _dOCLCQ _dUKMGB _dOCLCF _dOCLCA
050		4	_aHF5548.32 _b.L38 2010x
082			_a658.872
100	1		_aLaudon, Kenneth C., _d1944-
245	1	0	_aE-commerce : _bbusiness, technology, society / _cKenneth C. Laudon, Carol Guercio Traver.
250			_a6th ed.
260			_aUpper Saddle River, N.J. : _bPrentice Hall, _cc2010.
300			_a1 v. (various pagings) : _bcol. ill. ; _c26 cm.
504			_aIncludes bibliographical references (p. [R-1]-R-16) and index.
505	0		_aPart 1: Introduction to e-commerce. The revolution is just beginning ; E-commerce business models and concepts -- Part 2 : Technology infrastructure for e-commerce. The Internet and Word Wide Web: e-commerce infrastructure ; Building an e-commerce web site ; Online security and payment systems -- Part 3 : Business concepts and social issues. E-commerce marketing concepts ; E-commerce marketing communications ; Ethical social and political issues in e-commerce -- Part 4: E-commerce in action. Online retailing and services ; Online content and media ; Social networks, auctions, and portals ; B2B e-commerce: supply chain management and collaborative commerce.
520			_aIn the 14 years since it began in 1995, electronic commerce has grown in the United States from a standing start to a $228 billion retail business and a $3.4 trillion business-to-business juggernaut, bringing about enormous change in business firms, markets, and consumer behavior.
650		0	_aElectronic commerce.
650		0	_aInternet marketing.
650		0	_aElectronic commerce _xSocial aspects.
650		0	_aInformation technology.
700	1		_aTraver, Carol Guercio.
776	0	8	_iOnline version: _aLaudon, Kenneth C., 1944- _tE-commerce. _b6th ed. _dUpper Saddle River, N.J. : Prentice Hall, c2010 _w(OCoLC)749120959
942			_2ddc _cBK