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| 999 |
_c4292 _d4292 |
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| 001 | 13428798 | ||
| 005 | 20170207092342.0 | ||
| 008 | 031208s2004 njuab b 001 0 eng | ||
| 010 | _a 2003283840 | ||
| 020 | _a0471451878 | ||
| 040 |
_aDLC _cDLC _dDLC |
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| 050 | 0 | 0 |
_aHF1416 _b.K68 2004 |
| 082 | 0 | 4 |
_a658.848 _221 |
| 100 | 1 | _aKotabe, Masaaki. | |
| 245 | 1 | 0 |
_aGlobal marketing management / _cMasaaki Kotabe, Kristiaan Helsen. |
| 250 | _a3rd ed. | ||
| 260 |
_aHoboken, NJ : _bWiley, _cc2004. |
||
| 300 |
_axxii, 694 p. : _bill. (some col.), maps ; _c29 cm. |
||
| 504 | _aIncludes bibliographical references and indexes. | ||
| 650 | 0 |
_aExport marketing _xManagement. |
|
| 650 | 0 |
_aInternational business enterprises _xManagement. |
|
| 700 | 1 | _aHelsen, Kristiaan. | |
| 906 |
_a7 _bcbc _corigcop _d3 _encip _f20 _gy-gencatlg |
||
| 942 |
_2ddc _cBK |
||