| 000 | 00986cam a2200313 a 4500 | ||
|---|---|---|---|
| 999 |
_c5984 _d5984 |
||
| 001 | 226356762 | ||
| 003 | OCoLC | ||
| 005 | 20170406122212.0 | ||
| 008 | 080725s2009 mauab b 001 0 eng | ||
| 010 | _a2008033002 | ||
| 020 | _a9780073381138 (alk. paper) | ||
| 020 | _a0073381136 (alk. paper) | ||
| 035 | _a.b66282548 | ||
| 040 |
_aDLC _cDLC _dBTCTA _dBAKER _dYDXCP _dBWX _dCDX _dUtOrBLW |
||
| 049 | _aOSUU | ||
| 050 | 0 | 0 |
_aHF5415.13 _b.P387 2009 |
| 050 | 0 | 0 |
_aHF5415.13 _b.P387 2009 |
| 082 | 0 | 0 |
_a658.8 _222 |
| 100 | 1 | _aPeter, J. Paul | |
| 245 | 1 | 0 |
_aMarketing management : _bknowledge and skills / _cJ. Paul Peter, James H. Donnelly, Jr |
| 250 | _a9th ed | ||
| 260 |
_aBoston : _bMcGraw-Hill Irwin, _cc2009 |
||
| 300 |
_axvii, 782 p. : _bill. (some col.), col. map ; _c26 cm |
||
| 504 | _aIncludes bibliographical references and index | ||
| 650 | 0 |
_aMarketing _xManagement |
|
| 650 | 0 |
_aMarketing _xManagement _vCase studies |
|
| 700 | 1 | _aDonnelly, James H | |
| 942 |
_2ddc _cBK |
||