000 00906cam a2200265 a 4500
999 _c5990
_d5990
001 4035135
005 20170406125632.0
008 980806s1999 njua b 001 0 eng
010 _a 98038880
020 _a0130830445 (case)
040 _aDLC
_cDLC
_dDLC
050 0 0 _aHF5415.2
_b.M29 1999
082 0 0 _a658.83
_221
100 1 _aMalhotra, Naresh K.
245 1 0 _aMarketing research :
_ban applied orientation /
_cNaresh K. Malhotra.
250 _a3rd ed.
260 _aUpper Saddle River, NJ :
_bPrentice Hall,
_cc1999.
300 _axxxv, 763, [61] p. :
_bill. ;
_c26 cm.
504 _aIncludes bibliographical references (p. N1-N34) and index.
650 0 _aMarketing research.
650 0 _aMarketing research
_xMethodology.
906 _a7
_bcbc
_corignew
_d1
_eocip
_f19
_gy-gencatlg
942 _2ddc
_cBK