000 01137cam a22003734a 4500
999 _c5993
_d5993
001 297146322
003 OCoLC
005 20181218103134.0
008 090324s2010 njua b 001 0 eng
010 _a2009011023
015 _aGBA9A1040
_2bnb
015 _a015-39573
_2bnb
016 7 _a015395735
_2Uk
020 _a9780136085430 (casebound : alk. paper)
020 _a0136085431 (casebound : alk. paper)
020 _a9780136085447 (hbk.)
020 _a013608544X (hbk.)
035 _a.b68345744
040 _aDLC
_cDLC
_dYDX
_dBTCTA
_dYDXCP
_dCDX
_dUKM
_dGBVCP
_dUtOrBLW
049 _aOSUU
050 0 0 _aHF5415.2
_b.M29 2010
050 0 0 _aHF5415.2
_b.M29 2010
082 0 0 _a658.83
_222
100 1 _aMalhotra, Naresh K
245 1 0 _aMarketing research :
_ban applied orientation /
_cNaresh K. Malhotra
250 _a6th ed
260 _aUpper Saddle River, N.J. :
_bPrentice Hall,
_cc2010
300 _axxxi, 897 p. :
_bill. ;
_c29 cm
504 _aIncludes bibliographical references .
650 0 _aMarketing research
650 0 _aMarketing research
_xMethodology
942 _2ddc
_cBK