000 00848nam a2200253 a 4500
999 _c804
_d804
001 28947116
005 20181018130925.0
008 931006t19951993ilua 000 0 eng d
020 _a9780256166514
040 _aFJD
_cFJD
_dUtOrBLW
082 _a658.8
_bM.E.A 1995
090 _aHF5415.13
_b.M224 1995
100 1 _aMcCarthy, E. Jerome
_q(Edmund Jerome)
245 1 0 _aApplications in basic marketing :
_bclippings from the popular business press /
_cE. Jerome McCarthy and William D. Perreault
250 _a1st ed.
264 1 _aHomewood, IL ;
_aBoston, MA :
_bIrwin,
_c[1995]
300 _aviii, 237 pages :
_billustrations ;
_c26 cm
336 _atext
_btxt
_2rdacontent
337 _aunmediated
_bn
_2rdamedia
338 _avolume
_bnc
_2rdacarrier
650 0 _aMarketing
_xManagement
700 1 _aPerreault, William D.,
_cJr
942 _2ddc
_cBK