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Rebranding and Its Effects of Consumer’s Preceptions and Attitudes :

Rebranding and Its Effects of Consumer’s Preceptions and Attitudes : An Application on Telecom Egypt Mobile Network (WE) // GP // DR. Yasser Tawfik (2018) - Giza : MSA 2018 - 96 p. 30 CM.

GP316MGT2018MKT

Subjects--Topical Terms:
Management--Rebranding --Egypt--Telecom Egypt (WE)--Marketing

Dewey Class. No.: 658

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