Rebranding and Its Effects of Consumer’s Preceptions and Attitudes : (Record no. 13823)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00700nam a22002057a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20180710122028.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 180710b xxu||||| |||| 00| 0 eng d |
| 040 ## - CATALOGING SOURCE | |
| Transcribing agency | MSA |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Relator code | Martina Ashraf Farag 126039 |
| 245 ## - TITLE STATEMENT | |
| Title | Rebranding and Its Effects of Consumer’s Preceptions and Attitudes : |
| Remainder of title | An Application on Telecom Egypt Mobile Network (WE) // GP // DR. Yasser Tawfik (2018) |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Giza : |
| Name of publisher, distributor, etc. | MSA |
| Date of publication, distribution, etc. | 2018 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 96 p. |
| Dimensions | 30 CM. |
| 500 ## - GENERAL NOTE | |
| General note | GP316MGT2018MKT |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Management |
| Form subdivision | Marketing |
| General subdivision | Rebranding |
| Chronological subdivision | Telecom Egypt (WE) |
| Geographic subdivision | Egypt |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Ayaalaah Mohamed Fawzy 155569 |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Maysara Yasser Sayed 152383 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Gradution Project |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Date last checked out | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Centeral Library | Centeral Library | First floor - Management | 10.07.2018 | 1 | GP316MGT2018MKT | 81555 | 19.11.2018 | 09.10.2018 | 10.07.2018 | Gradution Project |