Normal view MARC view ISBD view

Consumer behavior and marketing strategy /

Peter, J. Paul

Consumer behavior and marketing strategy / Consumer behavior & marketing strategy J. Paul Peter, Jerry C. Olson - Eighth edition - xix, 555 pages : illustrations, map ; 27 cm

Includes bibliographical references (pages 499-528) and indexes

ISBN: 0073529850 (alk. paper) 9780073529851

LCCN: 2006032470

Subjects--Topical Terms:
Consumer behavior
Marketing

LC Class. No.: HF5415.3 / .P468 2008

Dewey Class. No.: 658.834

Place hold
Print
Cite
Add to your cart (remove)
Send to device
Save record
BIBTEX Dublin Core MARCXML MARC (non-Unicode/MARC-8) MARC (Unicode/UTF-8) MARC (Unicode/UTF-8, Standard) MODS (XML) RIS ISBD
More searches

Search for this title in:
Other Libraries (WorldCat) Other Databases (Google Scholar) Online Stores (Bookfinder.com) Open Library (openlibrary.org)