35986841_10216840653711318_1105697261150535680_n

Idea generation / (Record no. 4756)

MARC details
000 -LEADER
fixed length control field 02069cam a22003617a 4500
001 - CONTROL NUMBER
control field 17712489
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20170704110037.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 130426s2013 sz a 000 0 eng d
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 2012540470
015 ## - NATIONAL BIBLIOGRAPHY NUMBER
National bibliography number GBB248143
Source bnb
016 7# - NATIONAL BIBLIOGRAPHIC AGENCY CONTROL NUMBER
Record control number 016087365
Source Uk
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9782940411818 (pbk.)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 2940411816 (pbk.)
035 ## - SYSTEM CONTROL NUMBER
System control number (OCoLC)ocn794137159
040 ## - CATALOGING SOURCE
Original cataloging agency UKMGB
Language of cataloging eng
Transcribing agency UKMGB
Modifying agency BTCTA
-- BDX
-- UAB
-- YBM
-- DLC
042 ## - AUTHENTICATION CODE
Authentication code lccopycat
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number Z246
Item number .L55 2013
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 741.6
Edition number 23
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Leonard, Neil.
245 10 - TITLE STATEMENT
Title Idea generation /
Statement of responsibility, etc Neil Leonard, Gavin Ambrose.
250 ## - EDITION STATEMENT
Edition statement 1st ed
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Lausanne :
Name of publisher, distributor, etc AVA Academia,
Date of publication, distribution, etc c2013.
300 ## - PHYSICAL DESCRIPTION
Extent 192 p. :
Other physical details ill. (chiefly col.) ;
Dimensions 23 cm.
490 1# - SERIES STATEMENT
Series statement Basics graphic design ;
Volume number/sequential designation 03
505 0# - FORMATTED CONTENTS NOTE
Formatted contents note 1. Basic principles -- Getting started -- Kick-starting the process -- Working in a group -- Studio interview: hat-trick design -- Activity: mind mapping -- 2. Creative thinking -- Strategies and methods -- Exploring idea generation -- Studio interview: Sam Winston -- Activity: visual equations -- 3. Audience and context -- Audience-specific techniques -- Client and competition -- Construction and materials -- Studio interview: Catherine Griffiths -- Activity: random input: words, context and colour -- 4. Practical idea generation -- Working in the studio -- Working in the environment -- Studio interview: James Kape -- Activity: wayfinding -- 5. Developing and informing ideas -- Informing your ideas -- Synthesis and development -- Studio interview: re-shape invent -- Activity: making links -- 6. Application -- Presenting and communicating ideas -- Applying idea generation -- Studio interview: salad creative -- Activity: presenting and categorizing ideas.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Graphic design (Typography)
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Graphic arts.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Ambrose, Gavin.
830 #0 - SERIES ADDED ENTRY--UNIFORM TITLE
Uniform title Basics graphic design ;
Volume number/sequential designation 03.
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a 7
b cbc
c copycat
d 2
e ncip
f 20
g y-gencatlg
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Item type Books
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Date last borrowed Price effective from Koha item type Source of classification or shelving scheme Total Renewals
        Centeral Library Centeral Library Second Floor - Arts & Design 16.11.2016 1 741.6 L.N.I 2013 23545 17.10.2023 02.03.2017 16.11.2016 Books    
        Centeral Library Centeral Library Second Floor - Arts & Design 02.12.2016 7 741.6 L.N.I 2013 23544 04.06.2025 05.03.2025 02.12.2016 Books Dewey Decimal Classification 1
        Centeral Library Centeral Library Second Floor - Arts & Design 02.12.2016 4 741.6 L.N.I 2013 24142 29.08.2022 01.08.2022 02.12.2016 Books Dewey Decimal Classification 3