Dynamics of international advertising : theoretical and practical perspectives / Barbara Mueller.
Material type: TextPublication details: New York : P. Lang, c2004.Edition: 1st edDescription: x, 342 p. : ill. ; 26 cmISBN:- 0820463604 (pbk.)
- 659.1 22
- HF5823 .M829 2004
Item type | Current library | Call number | Status | Date due | Barcode | |
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Books | Centeral Library First Floor - Mass communication | 659.1 M.B.D 2004 (Browse shelf(Opens below)) | Available | 4557 | ||
Books | Centeral Library First Floor - Mass communication | 659.1 M.B.D 2004 (Browse shelf(Opens below)) | Available | 4556 |
Browsing Centeral Library shelves, Shelving location: First Floor - Mass communication Close shelf browser (Hides shelf browser)
659.1 L.W.K 2011 Kleppner's Advertising procedure / | 659.1 L.W.K 2011 Kleppner's Advertising procedure / | 659.1 M.B.D 2004 Dynamics of international advertising : | 659.1 M.B.D 2004 Dynamics of international advertising : | 659.1 M.B.D 2011 Dynamics of international advertising : | 659.1 M.D.M 2011 Media Flight Plan V : | 659.1 M.D.M 2011 Media Flight Plan V : |
Includes bibliographical references and index.
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