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Marketing research : an applied orientation / Naresh K. Malhotra.
Material type:
TextPublication details: Upper Saddle River, NJ : Pearson/Prentice Hall, c2007.Edition: 5th edDescription: 1 v. (various pagings) : ill., map ; 29 cm. + 1 CD-ROM (4 3/4 in.)ISBN: - 0132279460
- 0132221179
- 9780132221177
- 658.83 22
- HF5415.2 .M29 2007
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| 658.83 M.N.M 2004 Marketing research : | 658.83 M.N.M 2007 Marketing research : | 658.83 M.N.M 2007 Marketing research : | 658.83 M.N.M 2007 Marketing research : | 658.83 M.N.M 2007 Marketing research : | 658.83 M.N.M 2007 Marketing research : | 658.83 M.N.M 2007 Marketing research : |
Includes bibliographical references and index.
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