Essentials of marketing : a marketing strategy planning approach / William D. Perreault, Jr., Joseph P. Cannon, E. Jerome McCarthy
Material type:
TextPublication details: Boston : McGraw-Hill/Irwin, c2008Edition: 11th edDescription: xxxvi, 660, [37] p. : col. ill. ; 28 cm. + 1 CD-ROM (4 3/4 in.)ISBN: - 0073404713 (alk. paper)
- 658.8
- HF5415 .M378 2008
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Centeral Library First floor - Management | 658.8 P.W.E 2008 (Browse shelf(Opens below)) | Available | 308 MGT | 900048224 | |||||||||||||
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Compact Disk
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Centeral Library First floor - Management | 658.8 P.W.E 2008 (Browse shelf(Opens below)) | Available | 309 MGT | 900048212 | |||||||||||||
Code Access
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Centeral Library First floor - Management | 658.8 P.W.E 2008 (Browse shelf(Opens below)) | Available | 310 MGT | 90048200 | |||||||||||||
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Centeral Library First floor - Management | 658.8 P.W.E 2008 (Browse shelf(Opens below)) | Available | 10987-2 | ||||||||||||||
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Books
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Centeral Library First floor - Management | 658.8 P.W.E 2008 (Browse shelf(Opens below)) | Available | 10987-3 | ||||||||||||||
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Books
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Centeral Library First floor - Management | 658.8 P.W.E 2008 (Browse shelf(Opens below)) | Available | 10987-1 |
Includes bibliographical references (p. 601-655) and index
System requirements: Microsoft Windows, 2000/XP, or Windows Vista; Minimum 256 MB main memory; 512 MB recommended; Internet explorer 6.0 or higher
System requirements for CD-ROM: Microsoft Windows 2000/XP, or Windows Vista, minimum 256 MB main memory, 512 MB recommended, Internet Explorer 6.0 or higher
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